Privacy Policy

Urlifemoments Ltd | Photography Services

Last updated:22/04/26

1. Introduction

This Privacy Policy explains how Urlifemoments Ltd ("we", "us", or "our") collects, uses, stores, and protects your personal data when you visit our website at www.urlifemoments.com or engage with our photography services.

We are committed to protecting your privacy and handling your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Please read this policy carefully. By using our website or contacting us, you acknowledge that you have read and understood how we handle your personal data.

2. Who We Are (Data Controller)

For the purposes of UK data protection law, the data controller is:

Business name: Urlifemoments Ltd

Email: info@urlifemoments.com

If you have any questions about this Privacy Policy or how we handle your data, please contact us using the details above.

3. Personal Data We Collect

When you use our website or contact us to enquire about or book our photography services, we may collect the following personal data:

3.1 Information you provide directly

Full name
Email address
Phone number
Details of your enquiry or booking (e.g. event type, date, location)
Any other information you choose to provide in your message

3.2 Information collected automatically

When you visit our website, we may automatically collect certain technical information, including:

Your IP address
Browser type and version
Pages visited and time spent on our site
Referring website

This technical data is collected via cookies and similar technologies. Please see Section 9 (Cookies) for more information.

4. How We Use Your Personal Data

We use the personal data we collect for the following purposes:

To respond to your enquiries and provide you with information about our services
To process bookings and fulfil photography contracts
To send booking confirmations, invoices, and relevant communications about your booking
To deliver edited photographs and other agreed deliverables
To contact you about your booking or to request a review
To improve our website and services
To comply with our legal and regulatory obligations

5. Legal Basis for Processing

Under UK GDPR, we must have a lawful basis for processing your personal data. We rely on the following:

5.1 Contractual necessity

Where you have booked or are enquiring about our services, processing your name, email address, and phone number is necessary to enter into and perform a contract with you.

5.2 Legitimate interests

We may process your data where it is in our legitimate business interests to do so, such as responding to general enquiries, improving our website, and maintaining business records — provided your interests and rights do not override ours.

5.3 Legal obligation

In some cases, we are required to process your data to comply with a legal obligation, such as keeping financial records for tax purposes.

5.4 Consent

Where we rely on your consent (for example, to send you marketing communications), you have the right to withdraw that consent at any time by contacting us at info@urlifemoments.com.

6. How Long We Keep Your Data

We will only retain your personal data for as long as necessary to fulfil the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements.

Enquiry data (name, email, phone): retained for up to 12 months from the date of your last contact
Client booking and contract data: retained for 6 years following completion of the contract, in line with HMRC requirements for business records
Financial records: retained for 6 years as required by UK tax law

After the applicable retention period, your data will be securely deleted or anonymised.

7. Sharing Your Personal Data

We do not sell, rent, or trade your personal data to third parties for marketing purposes.

We may share your data only in the following limited circumstances:

With trusted service providers who assist in operating our business (such as booking software, email platforms, or payment processors) — these providers are required to handle your data securely and only for the purposes we specify
Where required by law, regulation, or court order
To protect the rights, property, or safety of our business, clients, or others

Any third parties with whom we share data are required to comply with UK GDPR and maintain appropriate security measures.

8. How We Protect Your Data

We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, destruction, or alteration. These measures include:

Using secure, password-protected systems to store client data
Limiting access to personal data to ourselves and trusted service providers on a need-to-know basis
Using encrypted email and secure file transfer methods where possible for delivering photographs and contracts

While we take reasonable steps to protect your data, no transmission over the internet is completely secure. If you have reason to believe that your data has been compromised, please contact us immediately.

9. Cookies

Our website may use cookies — small text files placed on your device — to improve your browsing experience and to collect anonymised analytics data.

The types of cookies we use include:

Essential cookies: necessary for the website to function correctly
Analytics cookies: help us understand how visitors use our website (e.g. via Google Analytics)

You can control or disable cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of our website.

10. Your Rights Under UK GDPR

Under UK data protection law, you have the following rights in relation to your personal data:

Right of access

You have the right to request a copy of the personal data we hold about you (known as a Subject Access Request).

Right to rectification

You have the right to request that we correct any inaccurate or incomplete personal data we hold about you.

Right to erasure

You have the right to request that we delete your personal data where there is no compelling reason for us to continue processing it.

Right to restrict processing

You have the right to request that we restrict how we use your personal data in certain circumstances.

Right to data portability

Where we process your data by automated means based on your consent or a contract, you have the right to receive your data in a structured, machine-readable format.

Right to object

You have the right to object to our processing of your personal data where we rely on legitimate interests as our legal basis.

Rights related to automated decision-making

We do not use your personal data for automated decision-making or profiling.

To exercise any of these rights, please contact us at [your@email.com]. We will respond to all legitimate requests within one month. We may need to verify your identity before processing your request.

11. Right to Complain

If you are unhappy with how we have handled your personal data, you have the right to lodge a complaint with the UK’s data protection regulator, the Information Commissioner’s Office (ICO):

Information Commissioner’s Office

Website: www.ico.org.uk

Helpline: 0303 123 1113

We would, however, appreciate the opportunity to address your concerns before you contact the ICO. Please contact us first at [your@email.com].

12. Third-Party Links

Our website may contain links to third-party websites. This Privacy Policy applies only to our website. We are not responsible for the privacy practices of any third-party websites and encourage you to read their privacy policies before providing any personal data.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any updates will be posted on this page with a revised “Last updated” date. We encourage you to review this policy periodically.

Where changes are significant, we will notify clients directly by email where we hold your contact details.

14. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or the personal data we hold about you, please contact us:

Urlifemoments Ltd

Email: info@urlifemoments.com